What role does packaging play in a consumer's decision to buy a product?
The ability of a custom packaging box to counterbalance parasitic stimuli and impose itself in a saturated environment is a good indicator of its impact.  In this instance, we have seen that the consumer makes a decision in a short period of time.His purchasing decision, on the other hand, must navigate its way through a slew of stimuli that have nothing to do with the product he is...
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