The phrase "Read more" is commonly used on websites to encourage users to explore additional content. It acts as a gateway, offering a brief introduction or preview of an article, blog post, or product description, while leaving the full details behind a clickable link. This simple call-to-action enhances user experience by helping organize long-form content and preventing overload. It also boosts engagement, prompting visitors to dive deeper into topics of interest. When used effectively, "Read more" can increase time spent on a website, leading to better user interaction and potentially higher conversion rates.