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From Property Listings to Lifestyle Platforms: The Evolution of Property Apps in Singapore
PropertyGuru commands 81% of property search engagement in Singapore. 2.2 million monthly visitors. The largest residential listings database in the country. By every metric that defined the property portal era, PropertyGuru won it. And yet the moment a buyer signs the OTP, the portal's job is done. The buyer closes the app. The agent closes the file. The developer...
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