Brand Licensing is Estimated to Witness High Growth Owing to...

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2024-12-25 07:39:30 -

Brand Licensing is Estimated to Witness High Growth Owing to Increased Cross Category Licensing

The brand licensing market involves the practice of licensing brands or intellectual properties for merchandising or promotion of goods and services. Key products in the brand licensing market include apparels, toys, gifts, home décor, stationary, and accessories that feature popular entertainment, sports, arts or other brand characters. There is a huge demand for licensed merchandise...

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