According to a report by Reports and Data, the global market size for waterproof breathable textiles market is projected to reach USD 3.68 Billion by 2032, with a revenue compound annual growth rate (CAGR) of 5.9% during the forecast period. The rising demand for active sportswear among health-conscious consumers is expected to boost the market's revenue growth. In addition, the increasing prevalence of chronic diseases resulting from sedentary lifestyles is driving the popularity of fitness activities such as cycling, aerobics, and yoga, leading to a 42% rise in sales of yoga-related products.

The market for waterproof breathable textiles is growing due to customers' preference for comfortable and lightweight clothing that can absorb sweat during intense workout and sports activities. Many brands are investing in research and development activities to offer more customized and smart clothing to customers. Waterproof breathable textiles are gaining popularity in various applications such as workwear, outdoor apparel, and sportswear due to the increased level of comfort and protection provided by these textiles.

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Key players in the market include Clariant AG, HeiQ Materials AG, Helly Hansen, Marmot Mountain LLC, Mountain Hardwear, Nextec Applications Inc., Polartec LLC, Rudolf GmbH, Schoeller Textiles AG, and SympaTex Technologies GmbH. The report segments the global waterproof breathable textiles market based on material, fabric, application, and region.

The Asia Pacific region is expected to account for the largest revenue share over the forecast period, with rising health consciousness and increasing disposable incomes leading to a growing demand for home workouts and fitness studios in the region. The report also highlights some key highlights, including Pertex launching a more sustainable and technical waterproof breathable material called Pertex Shield Resolve in September 2021, and the polyurethane segment being expected to account for the largest revenue share in the global waterproof breathable textiles market due to its high flexibility and resistance to chemicals, water, and abrasion.

Waterproof Breathable Textiles Market: Drive factors

The waterproof breathable textiles market is expected to grow at a CAGR of 7% during the forecast period, reaching a market size of USD 3.68 Billion by 2032. The market growth is primarily driven by the increasing demand for active sportswear among health-conscious consumers. The rising prevalence of chronic diseases due to sedentary lifestyles is also boosting the popularity of fitness activities such as cycling, aerobics, and yoga. This has resulted in a surge in sales of yoga-related products by 42% due to the increasing trend of yoga culture.

Additionally, advancements in clothing production technology have led to several brands offering more customization and smart clothing for customers. Waterproof breathable textiles are gaining popularity in various applications, including workwear, outdoor apparel, and sportswear, due to the increasing comfort and protection provided by these textiles. Consequently, manufacturers are investing in research and development activities to offer improved and effective waterproof breathable textiles. The launch of North Face's 'FUTURELIGHT - Breathable-Waterproof Outwear Technology' in 2019, which uses sustainable practices and innovative Nanospinning technology, is considered the most advanced breathable waterproof outwear material available in the market.

Furthermore, the shift of consumer preferences towards sustainable activewear has resulted in the growing usage of eco-friendly sustainable membranes and the development of unique membranes, leading to steady revenue growth in the membranes segment. The sports goods segment is expected to account for a significant revenue share in the global waterproof breathable textiles market due to the increasing need for fitness activities to maintain a healthier lifestyle. The Asia Pacific region is expected to dominate the market due to rising health consciousness among people and increasing disposable incomes across the globe.

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