Non-Invasive Aesthetic Treatment Market Estimated to Witness High Growth Owing to Advancements in Energy-Based Devices
Non-invasive aesthetic treatment includes various procedures that are aimed at enhancing facial features and body parts without any incisions or surgery. The market has witnessed increased adoption of various treatment types such as injectables, skin rejuvenation treatment, and others. The adoption has been influenced by changing lifestyles, growing need to look young & fit, and rising standard of living.
Global Non-Invasive Aesthetic Treatment Market is estimated to be valued at US$ 35.42 Bn in 2024 and is expected to exhibit a CAGR of 12.9% over the forecast period 2024 To 2031
Key Takeaways
Key players operating in the non-invasive aesthetic treatment market are Cutera, Galderma, Lumenis, Hologic, Merz Pharma GmbH & Co. KGaA, Cynosure, Revance Therapeutics Inc., Syneron Candela, Bausch Health Companies Inc., and Johnson & Johnson. Cutera is a leading provider of laser, light and other energy-based aesthetic systems for practitioners worldwide. Lumenis is a global leader in clinical and surgical laser solutions and aesthetic devices.
The key opportunities in the Non-Invasive Aesthetic Treatment Market growth include medical tourism, increasing focus on men's personal grooming and rising disposable incomes. Increasing focus on treatment advancements, such as the development of novel energy-based devices with enhanced effectiveness and minimal downtime is also expected to drive the non-invasive aesthetic treatment market during the forecast period.
Technological advancements pertaining to energy-based devices such as laser- and light-based devices, along with advancements in skin rejuvenation treatments such as chemical peels and dermal fillers are also expected to support market growth.
Market Drivers
The growing adoption of non-surgical aesthetic procedures owing to shorter recovery time and minimal pain experienced during the process as compared to traditional surgical aesthetic procedures is a key factor driving the Non-Invasive Aesthetic Treatment Market Challenges And Opportunities. Other factors such as rising consumer knowledge and increasing focus on aesthetic looks are also expected to support market growth over the forecast period.
Current challenges in the Non-Invasive Aesthetic Treatment Market:
The non-invasive aesthetic treatment market is witnessing high growth. However, there are a few challenges as well. A major challenge is the availability of skilled professionals. Procedures like injectables require experience and expertise. Shortage of trained professionals can hamper market growth. Another challenge is the cost of certain treatments. Some novel procedures employ new technologies which increase costs. This limits the accessibility of such treatments. Ensuring affordability remains a key area to address. Maintaining consistency of results is also challenging. Outcomes can vary with factors like skin type. This issue of variability in outcomes needs to be minimized. Overall, skill development, cost management and standardizing outcomes are some key challenges facing this industry.
SWOT Analysis
Strength: Non-invasive nature makes procedures safer. This is a major attraction for customers. Wide range of treatments available for different cosmetic concerns.
Weakness: Results may not be long lasting as compared to invasive procedures. High costs of new treatments.
Opportunity: Growing preference for aesthetics. Greater awareness can boost demand further. Emerging economies provide large untapped markets.
Threats: Entry of new players increases competition. Strict regulations can delay market entry of novel technologies.
In terms of value, the market is currently concentrated in North America. Advanced medical infrastructure and awareness about aesthetics has fuelled growth. The United States alone accounts for over 35% market share. Europe is another leading region supported by customer spending on enhanced looks. Asia Pacific is emerging as the fastest growing regional market for non-invasive aesthetics. China, Japan and South Asian countries exhibit high demand. Growing middle class, increasing disposable incomes and western influence are major factors driving the APAC market.
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