You don't thank them every time from then on if they're being nice. Wait, why not? It assists people behave better, who is to say it can't make a corporation behave better too? If EA returned no advantages from"doing the bare minimum of human decency" then they wouldn't do Madden 21 coins even the bare minimum. It's well worth rewarding them for it just like it is worth rewarding a problem kid for doing their best to get daily. The difference is that you positively reinforce ACTION, not words. EA (and people in general) should not support black individuals for any reason beyond the fact that it is the right thing to do. Benefits come from great behavior, you should not be on good behaviour for those benefits. When I see EA donate to the causes or implement initiatives to assist out black developers or matters of that sort, then I'll praise them. We just should demand a high standard and stop letting firms off the hook so easily. I'm of the mindset that offset culture is largely poor and individuals should be invited to alter and enhance. But we should not allow ourselves to be played by firms that are, at the close of the day, trying to remove all obstacles in the way of getting our cash.

Benefits come from good behaviour, you should not be on good behavior for those added benefits. "Everybody should just do the right thing" is a naive expectation. And I believe this is true even for individuals too: if you need a person to behave in a moral manner the best way to do that's to give them the ideal incentives and benefits to make acting morally the greatest and most attractive option for them. If you do not then your society will be unstable.This is where I see that this debate breaking . Corporations aren't people, they don't have some built-in moral instincts. If they behave morally, it is because they gain, there's not any other motive. Either because there is pressure internally from their employees to behave in a way consistent with the morals and beliefs of their employees, or outside pressure from consumers or governments. Once I see EA contribute to the causes or implement initiatives to assist out black developers or items of that sort, then I will praise them. We simply should require a higher standard and stop allowing firms off the hook easily.

Why don't you encourage them in performing both? Words are actions, oftentimes. Putting out an overview of belief such as this is not simple. I would hope they are also doing stuff items to make the lives of their black workers better but that doesn't mean I need to take care of this as meaningless. Placing out a public statement is actually a great step forwards for initiatives such as that, because if EA is not doing enough then it's really simple for people tirelessly to say"Look, our activities are materially different from our stated values and we ought to do something about that." In the end of the day if you refuse to acknowledge when a company creates a little step you appreciate then how will they ever learn how to make a big step you love? You are treating this like a political negotiation where making this small concession means you won't have the negotiating power to earn a larger one in the future. But I don't think that is how this works: EA is testing the waters and learning from their customers whether this is the type of thing they encourage or not. Is the lesson you would like them to buy Madden nfl 21 coins learn from all this that human decency is not worth appealing to since it does not really affect buying decisions?