The Personalized Nutrition Market Growth was estimated to be USD 11.4 billion in 2022. It is projected to reach USD 36.8 billion by 2030, with a compound annual growth rate (CAGR) of 15.8% during the forecast period from 2023 to 2030.

Personalized Nutrition is an emerging field that tailors dietary recommendations to individuals based on their unique genetic makeup, lifestyle, and health goals. This market has witnessed significant growth in recent years, driven by increasing consumer awareness about the importance of personalized health and wellness.

The rising prevalence of chronic diseases, such as obesity, diabetes, and cardiovascular disorders, has further fueled the demand for personalized nutrition solutions. Consumers are increasingly seeking customized dietary plans and supplements that can address their specific nutritional needs and help them achieve optimal health outcomes.

Advancements in technology, particularly in genetic testing and data analytics, have played a crucial role in enabling personalized nutrition. These innovations have made it possible to analyze an individual's genetic profile and provide tailored dietary recommendations based on their genetic predispositions and nutritional requirements.

Furthermore, the growing adoption of digital health platforms and mobile applications has made personalized nutrition more accessible to a wider audience. These platforms offer personalized meal planning, tracking tools, and real-time feedback, empowering individuals to make informed choices about their diet and lifestyle.

The market for personalized nutrition is expected to witness substantial growth in the coming years, driven by the increasing focus on preventive healthcare and the growing demand for personalized wellness solutions. Additionally, the integration of artificial intelligence and machine learning algorithms in personalized nutrition platforms is expected to further enhance the accuracy and effectiveness of dietary recommendations.

In conclusion, the Personalized Nutrition market is poised for significant growth, with a projected market size of USD 36.8 billion by 2030. This growth is driven by factors such as increasing consumer awareness, advancements in technology, and the rising prevalence of chronic diseases. The integration of digital health platforms and artificial intelligence is expected to further propel


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Market Segmentation

By Product Type

  • Active Measurement
  • Standard Measurement

By Form

  • Tablets
  • Capsules
  • Powder
  • Liquid
  • Other Forms

By Application

  • Standard Supplements
  • Disease-based

By End User

  • Direct-To Consumer
  • Wellness & Fitness Centers
  • Hospitals & Clinics

Key Players 

The major key players are Amway (US), BASF (Germany), DSM (Netherlands), HerbalifeNutrition Ltd (US), DNAfit (UK), Care/of (US), Nutrigenomix (US), Zipongo (US), Viome (US), Habit (US), Wellness Coaches USA, LLC., Atlas Biomed Group Limited (UK), and Others.

Table of Contents  


2.Research Methodology

3.Market Dynamics

4.Impact Analysis

4.1COVID-19 Impact Analysis

4.2.Impact of Ukraine- Russia war

4.3.Impact of Ongoing Recession on Major Economies

5.Value Chain Analysis

6.Porter’s 5 Forces Model

7.PEST Analysis

8.Personalized Nutrition  Market Segmentation, By Product Type

9.Personalized Nutrition Market Segmentation, by Form

10.Personalized Nutrition Market Segmentation, by Application

11.Personalized Nutrition Market Segmentation, by End User

12.Regional Analysis

13.Company Profile

14.Competitive Landscape

15.USE Cases and Best Practices


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