Because of excessive exposure to pollution and ultraviolet radiation, the prevalence of skin diseases and skin related issues, including reduced elasticity has increased considerably across the globe, including North America. For example, in the U.S., acne is the most common skin condition, and affects up to 50 million Americans each year, according to the American Academy of Dermatology (AAD). One of the more serious skin conditions is skin cancer, and is has been observed that over 9,500 people in the U.S. are diagnosed with this cancer every day. While skin diseases are non-fatal, in most cases, they can considerably affect a person’s mental health, social participation, and ability to function.

Since essential oils have been found to be effective in the treatment of some of the skin conditions, people in North America are increasingly adopting aromatherapy for several purposes. Aromatherapy, also known as essential oil therapy, is a holistic healing treatment which utilizes natural plant extracts for promoting health and well-being. The medicinal use of aromatic essential oils improves both emotional and physical health. While aromatherapy has been around since thousands of years, it has started gaining popularity in the fields of medicine and science in recent times.

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Both consumables, including essential oils and carrier oils, and equipment, such as heat, ultrasonic, evaporative, and nebulizing diffusers, are used in the field of aromatherapy, among which larger demand in 2018 was created for consumables in the region. The different types of single essential oils used in aromatherapy are floral, herbaceous, citrus, mint, camphoraceous, spicy, earthy, and woody. These singles are known to offer more effective results than blends.

All these products have a number of applications, such as scar management, relaxation, insomnia, skin and hair care, cold & cough, and pain management. In North America, aromatherapy is widely utilized for relaxation, owing to the large number of people suffering from anxiety and stress. Direct inhalation, topical application, and aerial diffusion are the three delivery modes of aromatherapy. Out of these, the demand for topical application was the highest, as most people prefer topical application of essential oils for problems related to the skin.

Aromatherapy is offered by hospitals & clinics, beauty spas, and homes & offices. Beauty spas have been the major contributor to the North American aromatherapy market in the past. The rising disposable income of people in the region is resulting in the growing adoption of aromatherapy for different applications.

Hence, the adoption of aromatherapy in North America is growing due to the rising prevalence of skin diseases and growing disposable income of people.